Light & Wonder Launches Playzido in Ontario
Light & Wonder, Inc., a company that specializes in providing products and content for land-based casinos and digital organizations, has recently announced its intention to launch Playzido in the province of Ontario, Canada.
Playzido was acquired by Light & Wonder, formerly known as Scientific Games Corporation, back in 2022, the aim of which was to aid the distribution of their content worldwide.
Playzido is an RGS (Remote Gaming Server) platform, providing B2B content creation and game development.
By taking this content creation platform live in Ontario, Light & Wonder are extending their influence across North America.
In this way, players residing in Ontario will now have access to a wide range of casino titles that have been developed by some of the most innovative gaming studios in the iGaming industry.
Amongst these highly innovative gaming studios, one can find the following via this platform:
Bang Bang Games
Atlantic Digital
Pixiu Gaming
So far, Light & Wonder is able to deliver over 3,500 casino game titles, all of which are supplied from a global network of in-house and third-party game studios.
With regards to the announcement pertaining to the launch of Playzido in Ontario, Byron Bridger, Light & Wonder's Managing Director for Canada, made the following statement:
“We are thrilled to take the Playzido platform live in Ontario for the first time. It provides further evidence of our mission to empower operators to craft groundbreaking and branded content, both in North America and beyond. We are now focused on creating a host of compelling new gaming experiences that speak to player appetites in Ontario.”
Light & Wonder’s Overall Strategy
As we can surmise from the launch of this platform, and the efforts of this company during this past year, Light & Wonder’s strategy is to provide a wide range of gaming operators with access to new and thoroughly innovative gaming experiences.
In this way, their aim is to extend their gaming content worldwide.
With the launch of their proprietary Playzido RGS (Remote Gaming Server) platform, Light & Wonder have succeeded in furthering this initiative, and thus in fueling their strategy of providing localized content side by side with other software developers.
Comments made regarding the acquisition of Playzido in 2022
When the announcement regarding the acquisition of Playzido by Light & Wonder was first released back in 2022, the following comments were made in this regard:
Dylan Slaney, CEO at Light & Wonder, stated the following:
“The Playzido deal is a perfect example of an acquisition that dovetails with our global strategy, demonstrating yet again our commitment to make targeted value-enhancing investments designed to advance our cross-platform content capabilities. Playzido’s platform is one of the best in the industry and we are delighted to be able to harness that technology to help studios and operators globally to develop and distribute game content that will continue to resonate with players.”
In addition to this, the Managing Director of Playzido, Stuart Banks, stated the following:
“This deal is testament to the drive and dedication of our team, who have been committed to building a fantastic games platform that allows independent studios and operators to bring their creativity and innovation to the global gaming market. It is the perfect moment to become part of the Light & Wonder family, with the distribution power of OpenGaming, and their regulatory expertise, we can look to accelerate quickly by bringing on board more studios than ever before. The synergies behind the acquisition are clear and we will now turn our attention to extending our reach across markets across the world.”
About Light & Wonder, Inc.
“Light & Wonder, Inc. is the leading cross-platform global games company. Through our three unique, yet highly complementary businesses, we deliver unforgettable experiences by combining the exceptional talents of our 6,000+ member team, with a deep understanding of our customers and players. We create immersive content that forges lasting connections with players, wherever they choose to engage. At Light & Wonder, it’s all about the games. The Company is committed to the highest standards of integrity, from promoting player responsibility to implementing sustainable practices.”
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